Case study
Launching NZ's first-dual branded hotel and highest rooftop bar
Successfully launched Pro invest's dual-branded hotel tower development encompassing NZ's first voco branded hotel and Holiday Inn Express Auckland City Centre.
Award-winning public relations consultancy based in New Zealand.
GP Communications is a specialist communications consultancy proudly focused on hotels, tourism, hospitality and travel.
We’ve worked with amazing people and brands
Delivering personalised public relations for maximum exposure and commercial success
We believe in tailored communications to build brand equity across earned, owned, shared and paid media channels. We take the time to learn who you are, what you need, and who you are trying to reach. We pride ourselves on our personal relationships with editors, journalists, freelancers, bloggers and influencers to place your brand in the forefront of people's minds, and ultimately drive them to purchase.
Case study
The birth of a new brand and flagship budget accommodation experience
We helped LyLo tear up the rule book. We lined up exclusive interviews with spokesperson Tim Alpe across print, radio and a TV first-look with Seven Sharp.
Case study
Opening a new Queenstown hotel mid-pandemic
When IHG Hotels & Resorts came calling for a hotel PR specialist to launch their new Holiday Inn, GP Communications set to delivering a strategic PR campaign for launch.
Ginni has been a pleasure to deal over many years, always professional and understands what we need to produce our weekly travel magazine. She is very responsive to requests and helpful in providing our team of travel writers accommodation across NZ, Australia, and the Pacific. Ginni is a brilliant PR representative and an asset to her travel and tourism clients Stephanie Holmes - Lifestyle & Travel Editor Premium
Services - We create and deliver customer-centric PR programs through to high-level corporate reputation and crisis management.
Our tailored and targeted approach ensures your brand is recognised, preferred and chosen by your customers. We research, plan and execute all PR activity with the highest attention to detail and ensure no media opportunity is overlooked.
- Communications strategy and reputation management.. We can set your strategy and manage your proactive and reactive communications. We also offer issues and crises expertise and media training to executive teams.
- Media relations - earned and paid.. From developing key messaging, media outreach for earned editorial, and recommending where to spend, we can coordinate your media approach. We are experts at faciltating sucessful media familarisations programs as seeing is believing.
- Content and influencer marketing.. We tap into our networks to tell your story with creative content. We work with great photographers, videographers, content creators and influential tastemakers.
- Event management and sponsorships.. We love to connect brands with people. We can help bring your event concept to life with attention to detail.